We want to start with a question Why ? Yes Why? -Why do people ask for and want for more? -Why are we all addicted to new tecnological devices and popular clothes, and cultures? -Why all people want to buy something popular among the others and spend more and more on trendies? -Tecnology and production are for make people spend more money and make them work harder? -Are we transforming into people who are consuming without thinking? -What are the differences between NEED and DESIRES? -Do we really need or just simply desire to own something new? Why we buy lots of clothes,bags,shoes etc. even if we already have lots of them? Do the advertisement deceive all of us? Our project is about the habits of doing shopping. We want to raise awarness of needs. We will try to create a new consumer and user think before they buy or do shopping.